The Importance of Finding Your "Why"

I love, love, love when someone goes vegan! Although, being vegan is truly about the animals, it doesn’t matter to me how someone gets there, as long as they get there. It can be for the animals, for a health reason or for the planet. However, I find that when someone goes vegan because it’s a FAD or the cool thing to do, they don’t often stick with it. This is why I think it is crucial to have a strong “why.”

It is important to have a strong “why” or motivation for going vegan. Once you have that reason, post it everywhere: on your phone, in a journal, on your computer, on your bathroom mirror, on your fridge. And be really specific and clear on what that reason is (is it the beautiful, black and white cow who was saved from the dairy industry or is it because your blood pressure is through the roof?). Having this reason will help you continue your vegan journey when things get tough or when you want to reach for something that isn’t vegan.

I find that the people who have a clear why stick with being vegan for a lifetime instead of it just being a short term “diet.”

Do you need help finding your “why”? I highly recommend visiting a local, animal sanctuary or watching one of the following documentaries:

• Earthlings (ethics)

• Dominion (ethics)

• Cowspiracy (environment)

• What the Health (health)

• Forks Over Knives (health)

• Game Changers (all)

• Seaspiracy (environment)

I would love to hear what your “why” is. Please share in the comments below. <3